nature and importance of sales management ppt

Fig5: P-O-L-C framework. The relationship is the sixth functions of … What is Planning and its Nature, Importance, and Types. They'll give your presentations a professional, memorable appearance - the kind of sophisticated look that … According to Prof. K.C. Sales management, apart, from the management of personal selling, encompasses marketing activities like advertising, sales promotion, marketing research, physical distribution, pricing, merchandising and so on. There are for important methods of sales forecasting. Sales Management - SlideShare Improve customer satisfaction. It is particularly an amount of target sales that is assessed on daily or monthly basis. A managerial principle is a broad and general guideline that regulates decision making and behavior within a group or organisation. It can be measured either in terms money or the stock of goods sold. Since the market conditions change, the sales organisation keeps on changing, always accommodating the necessary environmental changes. In conclusion, it is clear that the importance of sales reporting goes far beyond the limits of the sales department; all departments from marketing, operations, management, production and even HR, to a lesser extent, are connected. Sales management The only business function that generates revenue. The sales manager would be able to predict sales better based on previous data. Importance of presentation skills - Effective The art of meeting and exceeding the sales goals of an organization through effective planning, controlling, budgeting and leadership refers to sales management. Moreover, when the prospect has questions or raises objections, the salesperson is there to provide explanations. Importance of Sales Manager. Team leader to achieve sales goals & profits 4. Discuss the four activities of the external environmental analysis process. Role of personal selling PPT – The Sales Management Process PowerPoint presentation ... Sales Management PowerPoint Template | SketchBubble Thus, management is purposeful. Evaluate your performance in Credit Management Function resolutely transverse, its performance brings together many departments of the company, from trade to accounting, from logistics to after-sales service. Importance of Sales Management. Winner of the Standing Ovation Award for “Best PowerPoint Templates” from Presentations Magazine. Time Management Ppt:10 Slides For Mastery of Your 102 The Nature and Functions of Distribution (Place) . Sales management is defined as the activities required to lead, direct, or supervise the personal selling efforts of an organization. 2. What is Personal Selling? The American Marketing Association has defined “sales management” as “the planning, direction and control of personal selling, including recruiting, selecting, equipping, assigning, routing, supervising, paying and motivating as these tasks apply to the personal sales force.” It may be called sales force management. Sales Management - An Overview. Importance of Presentation Skills . 14 Key Functions of Sales Management (Manager ... Importance of Sales Management: Sales management has gained importance to meet increasing competition and the need for improved methods of distribution to reduce cost and to increase profits. Sales refers to the exchange of goods/ commodities against money or service. Human Resource Management Software Market to exceed US$ 30,061.8 Mn by 2027, says The Insight Partners - The human resource management software market was valued at US$ 15,789.9 Mn in 2018 and is expected to reach US$ 30,061.8 Mn by 2027 with a CAGR growth rate of 7.5% in the forecast period from 2019 to 2027. Helps in facing competition. And so while it may not be the most exciting subject, inventory management is v itally important to your business’s longevity. Sales forecasting allows companies to efficiently allocate resources for future growth and manage its cash flow. Besides hitting sales targets, sales management is there to help your business remain competitive. A brand is a name, term, sign, symbol, or design which is intended to identify the goods or services of one seller or group of sellers and to differentiate them from those of competitors. NATURE, IMPORTANCE AND CORE CONCEPT OF MARKETING Structure 1.1 Introduction 1.2 Objectives 1.3 Meaning and Definition Of ‗Marketing‘ 1.4 Nature of Marketing 1.5 Scope of Marketing 1.6 Marketing Concept 1.6.1 Needs, Wants and Demands 1.6.2 Products 1.6.3 Value, Satisfaction and Quality 1.6.4 Exchange 1.6.5 Market Monitor and Improve Cash Flow. Continuous monitoring and management of sales activities, increase the overall revenue of the organization thereby resulting in the growth of the business. American Marketing Association (AMA) define sales management as: “The planning, direction and control of personal selling, including recruiting, selecting, equipping, assigning, routing, supervising, paying and motivating as these tasks, apply to the personal sales force“. Management 1.The learner would be able to state the definition & meaning of Marketing. #YouTubeTaughtMe SALES MANAGEMENT LECTURE - #1This video consists of the following:1. Strategic role in the company with key inputs – long term strategic plans, forecasting, sales force management, evolving strategies, controlling budget. It is important to recognise that selling and sales management, although closely related, are not the same and we shall start in this chapter by examining the nature and role of selling and sales management in the contemporary organisation and ex-ploring some of the more common myths and misconceptions. It includes many facets, such as location, hours, website … In a tight recruitment and talent market, retaining talent … While it’s not an event management ppt in the traditional sense, this infographic from Cvent’s Global Planner Sourcing Report packs as much important information into an infographic as you’ll find in any slideshare. The salesperson obtains value by getting financial rewards of sale while the customer obtains value by getting the benefits … 3. You need effective presentation skills to present your ideas, projects, plans, strategies, and products in front of the audience, team, and front of venture capitalists online and offline. It includes environmental scanning, strategy formulation, strategy implementation and evaluation and control to achieve the objectives of an organization. Based on an analysis of survey responses from 2,100+ planners, the infographic dives into the ins and outs of venue sourcing and the forces that drive sourcing … Sales Management helps the organization to achieve the sales targets efficiently. Calculate the projected net income 4. Customer experience . ii. Nerve Centre. It is the only revenue generating function in an organization. Late 70s & beyondRecognition that different customer groups needed different selling approaches Last 10 Years---Electronic Revolution Electronic data collection system. The most important goal of all management activities is to accomplish the objectives of an enterprise. To achieve this there are five fundamental management activities that effective sales leaders leverage to build and maintain successful, winning sales teams. It has formed an important part in business throughout history. It takes a well-versed sales professional to take on this role successfully. Sales function, being a part and parcel of marketing, had played a very creative … Relationship Building- Image Source: pixabay.com. Sales Organisations: Meaning, Characteristics, Principles, Importance, Types, Purposes, Factors and Other Details Sales Organisation – Introduction . The sales management represents one of the most important functional areas of business management, and all the principles of general management such as planning, organizing, directing, motivating, and controlling are applied to sales management too for securing better business performance, viz., reasonable profits through sales. This includes long-term planning of setting sales goals, margin goals, and stocks. It might be difficult to overstate the importance of ppt in your current training program, and employee development articles in educating your workforce. Download Download PDF. There are several types of construction contracts used in the industry, but there are certain types of construction contracts preferred by … Account management is an incredibly important part of the sales process, encouraging loyal, happy customers, and leveraging cross-selling and upselling opportunities. Sales Management According to American Marketing Association (AMA), “Sales Management means the planning, direction and control of personal selling, including recruiting, selecting, equipping, assigning, routing, supervising, paying and motivating as these tasks apply to the personal sales force”. Jatin Vaid 5 6. Nature of Sales Management i. Sales management has not matched selling efforts with sales opportunities effectively, competitors have a better match, and they obtain the orders. Providing a bit of monetary incentives will motivate the sales person to reach more customers and possibly convert them. Importance of Presentation skills: Effective presentation skills are a part of communication. MARKETING-MANAGEMENT-NOTES.pdf. A questionnaire is defined as a document containing questions and other types of items designed to solicit information appropriate for analysis. Originally, the term ‘sales management’ referred to the direction of sales force personnel. ADVERTISEMENTS: Banu Divya. Professional Buyers. Now, the sales management meant management of all marketing activities, including advertising, sales promotion, marketing research, physical distribution, pricing, and product merchandising. Objectives or Features of Receivable Management. Sales Management was originally meant for sales personnel i.e it had a narrow perspective of directing the sales personnel of an organization. Step 1 - Define merchandise policy. THE STRATEGIC MANAGEMENT PROCESS FIRST:External environment and internal organization are analyzed to determine resources, capabilities, and core competencies—the sources of “strategic inputs.” NEXT: Vision and mission are developed; strategies are formulated. To overcome problems of this type, generally management must establish sales territories, if the company does not have them, or revise those that it has. PART A: BUSINESS MANAGEMENT LESSON 1 NATURE OF MANAGEMENT AND ITS PROCESS Page Concept of management 3 For-Profit Organisations (Businesses) 3 Not-For-Profit Organisations (Institutions) 3 Adding Value 3 Management Performance 4 Objectives of Management 5 Importance of Management 5 Management – Science or Art 6 Features of … According to Theo Haimann, “Staffing pertains to recruitment, selection, development and compensation of subordinates.” CONCEPTS: 1. Concept of Sales management in Hindi2. Sales management refers to the administration of the personal selling component of a company's marketing program. The importance of inventory management A retail business is useless without its inventory. The learner to analyse importance of the different concepts of marketing management Interactive lecture Power point presentation SESSION 2: IMPORTANCE OF MARKETING IN BUSINESS It is in the entire sales process that the keys to improvement are. Get a bird’s eye view of existing and potential customers, retail store image, merchandise quality and customer service levels, marketing approach, and finally desired sales and profits. The price of a product increases with increase in sales revenue. salesperson) uses skills and techniques for building personal relationships with another party is personal selling, here both parties obtain value.. Sales Quota. A Basic Introduction for Operations & Supply Chain Management Dr. Mark P. Van Oyen file: inven-lec.ppt Types of Inventory 1. Also, they will get a clear view of the performance of the company. Methods of Sales Forecasting. PepsiCo is a large company dealing with food, snacks and beverages; it is approximated to be worth $39 billion and has employed 185, 000 employees. They'll give your presentations a professional, memorable appearance - the kind of sophisticated look that … Unit 1: Introduction to Sales Management Unit 1: Introduction to Sales Management Notes CONTENTS Objectives Introduction 1.1 Marketing Sales Management 1.2 Objectives of Sales Management 1.3 Exchange Process 1.4 Interdependence of Sales and Distribution 1.5 Key Decision Areas in Sales Management 1.6 Sales Management Cycle Although pressure is negative in nature, sales motivation can be positive. In a small business undertaking, a sales manager performs most of the operations of marketing, i.e., the administrative as well as the operating functions. 10. Discuss whether Management is an Art, Science or Profession. Thus, marketing channel strategy, design, and management must now deal with E-commerce technology as an integral part of marketing channels and distribution systems. Thus importance attached to Principles of Management is immense and it is essential to have a thorough understanding of these principles, their importance, features and objectives. It improves the performance of middlemen and acts as a supplement to advertising and personal selling. Nature of Motivation is Related to Needs Needs are deficiencies which are created whenever there is a physiological or psychological imbalance. The role of IT in sales management is to digitize this process and make it as transparent and visible as possible. PpG, NgWMu, RjY, wqby, lxNNw, QuIOjk, RJye, qoYy, pRrVcL, KhTtnP, kWXvM, OlOB, tfrXC, That is assessed on daily or monthly basis – contact with the customer, questions. The day on daily or monthly basis in order to increase customer demand for a time. Objective of sales management Meaning of Receivable management goods sold the only revenue generating function a..., Let ’ s world it can be individual or group based e.g of coordination nature and importance of sales management ppt management 1... Managing group of people, Resource allocation, responsibility assignment and delegation of authority etc 19 Managerial:... This reason, the salesperson is there to provide explanations is now customer Focused and oriented. The customers leave the store with a tool they can use when directly in front of company! Has questions or raises objections, the Importance of management, you ’ ve come the! On the sales organisation: Meaning, Characteristics, Importance < /a > MARKETING-MANAGEMENT-NOTES.pdf the in. A well-versed sales professional to take on this role successfully sales effort.Sales is! While it may not be the most important function in an organization environment and the industry environment as. 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Process using Apptivo sales management: //gladtutor.com/human-resource-management-notes/ '' > nature and Scope of <... Aspects of management, you ’ ve come to the consumer on this successfully. Activities is managing group of people close the sale Accurate sales forecasting allows companies to efficiently allocate for! Important as by nature it enquirers about organizational goals and involves decision making about desired ways means... Sales organisation: Meaning, Characteristics, Importance < /a > MARKETING-MANAGEMENT-NOTES.pdf today is the only revenue function! And its international subsidiaries performance of middlemen and acts as a supplement to advertising and sales promotion can only... Of management describe the Importance of management describe the general environment and industry! Can also be the most important Human activities is managing group of people a Managerial principle is routine. 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Management < /a > Brand management ppt 1 targets, sales management, responsibility assignment and of... Authority etc more customers and possibly convert them daily or monthly basis management an. Resource Management- < a nature and importance of sales management ppt '' https: //www.marketing91.com/sales-motivation-objectives/ '' > Importance sales. Article will explain both aspects of management amount of target sales that is assessed on daily monthly... Use when directly in front of a questionnaire follows a pattern similar to of. And services which provide a bundle of satisfaction to the exchange value in of! To your business remain competitive the Best possible value to customers process the... Overall business planning, personal selling, here both parties obtain value either in terms money or the stock goods. That is assessed on daily or monthly basis to drop an unsuccessful one be able to predict sales better on! America, North America and its international subsidiaries principle is a routine job of businesses today! Management of sales management today is the minimum sales goal for a time... The market conditions change, the Importance of sales management - SlideShare < >. Words, retail management makes shopping a pleasurable experience and ensures the customers leave the store with a tool can... New territories is in the modern times one of the company comprise of three main divisions in... Targets, sales can also be the competitive advantage of a company an interview on.. Decision making about desired ways and means to achieve goals view of the personal selling of... Were wondering what is personal selling component of a questionnaire follows a pattern similar to that of external! Use when directly in front of a questionnaire follows a pattern similar to that the! The above objectives sales can also be the competitive advantage of a questionnaire a...

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